Founded in 1974 to perform sales and marketing of durable consumer goods, EMAR focused on after-sale customer services starting from 1986. EMAR carries out its activities with its central organization and 4 Regional offices in İstanbul, Ankara, İzmir and Antalya, 250 authorized services and its staff of 800 persons affiliated with them. It provides services such as start- uptroubleshooting, maintenance etc. for products, which are manufactured and/or imported and sold domestically/abroad by ECA, Matel A.Ş. Manisa Serel Branch, Elba A.Ş. Odöksan Osmaneli Branch, Elba Basınçlı Döküm A.Ş. and Emas A.Ş. EMAS also gives mechanical system maintenance and troubleshooting service for Buildings, Branches and Stores of different institutions and organizations such as İşbankası A.Ş., Garanti Bankası A.Ş., Akbank A.Ş., İngbank A.Ş., Finansbank A.Ş., Türk Ekonomi Bankası, Ziraat Bankası A.Ş., Şekerbank T.A.Ş., Burgan Bank, Politek,  Bantaş A.Ş. ve Carrefour Mağazaları, Migros, Orduevleri (İzmir, Konak, Kordon), Konut Siteleri (İzmir Soyak Mavi Şehir).

Along with  provided services ,Emar oganizes training activities and seminars for authorized service personnel, its own personnel, sales company personnel and dealer salespersons and assemblers.  Moreover, it organizes consumer panels with social responsibility together with the Elginkan Foundation and community companies, planned natural gas and installation courses in coordination with the Ministry of National Education, and Society Awareness Raising seminars in coordination with the Ministry of Industry and Trade in order to raise awareness within the scope of the Consumer Law numbered 4077.

A Competitive business environment requires effective processes which are adapted to company targets and consistent customer satisfaction as a result of successful performance. These processes provide the basis for EMAR data based management. In order to become successful in world quality and standards, total quality works were initiated in 1994 to create a systematic approach and vision that would support the applications. In 1995, it was certified by establishing ISO 9002 Quality Management System. By adopting “EFQM Excellence Model”, systematic and successful approaches were applied such ascustomer orientation, constant improvement and management with data.

In 2001 National Quality Grand Award (Kal-Der) and in 2004, Quality Award of the European Foundation for Quality Management (EFQM) were received. Thanks to its customer oriented approach, EMAR has lead the field and been deemed worthy of  many awardssuch asPrimes in Emar's sector with its Consumer Friendly Identity”.